An Integrated Firm, From the Start (Concept)
Many of Morgan Stanley's technology relationships begin with the firm as a client, adopting a company's product to solve a problem in technology or operations. That first relationship gives Morgan Stanley an early view of a company's leadership, its technology and outlook. As the company grows, the firm can support across each stage of its journey. The technology Investment Banking team can help raise capital and navigate strategic decisions. Morgan Stanley at Work can manage employee equity plans. Wealth Management can serve founders and employees as their financial needs change.
Crawley described the relationship as one the firm works to earn over time. "As you grow and evolve on your own journey, we like to earn the right to be your partner of choice," he told founders at the awards dinner, "whether that's raising capital or navigating the strategic inflection points you face."
Brewer said the integrated firm also strengthens Morgan Stanley’s innovation work, because the businesses that serve founders surface potential partnerships with new companies. "What's unique about Morgan Stanley around innovation is that in addition to our team that's out in market, finding the technology companies that can bring innovation into the firm, we also have a leading technology investment banking franchise, a Wealth Management business focused on founders and a Morgan Stanley at Work business focused on private market companies. That creates an incredible pipeline of innovation and tech founders coming through the door," Brewer said.
Tech Week reflects that approach in its attendees. Technologists, bankers and wealth leaders sit in the same sessions and meet the same founders, so a company that first works with the firm as a technology provider is already known to the teams that may serve it later. "What started 26 years ago as a small group of technology leadership coming out to the Valley to learn about innovation has turned into a marquee event. This is truly an event of the integrated firm," –Pizzi said.
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