Exchanges have evolved into critical market infrastructure, quietly processing trillions in daily activity while generating resilient, high-quality revenues from deeply embedded ecosystems."
There was a time when exchanges were loud. Brokers shouted bids and offers across crowded trading floors, using hand signals to cut through the noise. Today, many of the world’s major exchanges are almost silent, with physical trading largely replaced by more efficient electronic execution. Yet beneath that calm, modern exchanges process trillions of dollars of activity each day. They are no longer simply marketplaces but critical financial infrastructure and, in our view, an attractive niche of high quality, resilient global franchises.
A story of evolution
Over more than 500 years, exchanges have repeatedly adapted as financial markets have grown larger and more complex. They have evolved from physical to electronic trading, from regional venues to global networks, and from transaction-based businesses into diversified, interconnected infrastructure ecosystems.
Our holding Intercontinental Exchange (ICE) illustrates this evolution well. Founded in the wake of Enron’s collapse, it initially focused on energy trading, accelerated by its acquisition of the International Petroleum Exchange (IPE). When the Global Financial Crisis exposed the opacity of credit default swaps, ICE expanded into clearing houses to help centralise and manage risk. Today, it operates six clearing houses globally and a network of 11 exchanges, including the New York Stock Exchange – a powerful brand in its own right.
More broadly, exchanges have steadily expanded beyond trading venues into data, clearing, settlement, custody and workflow infrastructure. Alongside this shift, revenue streams have become more balanced and increasingly recurring, and barriers to entry multi-faceted.
A high quality niche
Select modern exchanges exhibit many of the characteristics we seek: sustainably high returns on operating capital (in the case of leading futures exchange CME Group, more than 380%1), strong cash flow generation and recurring revenues supported by their deeply embedded infrastructure role. They also benefit from transparent revenue drivers – such as contracts traded in CME’s case – while remaining relatively capital light businesses. Barriers to entry are substantial. They include powerful network effects (in particular as the netting of positions by clearing houses reduces margin requirements), entrenched brands in listings and indices, contract exclusivity, and significant regulatory, technological and cybersecurity requirements.
Scale also matters; liquidity tends to attract liquidity. CME Group handles billions of futures and options contracts annually; ICE transacts half of the world’s crude and refined oil futures trading; Deutsche Börse’s Clearstream safeguards over 20 trillion of euros in assets; and London Stock Exchange Group’s (LSEG) infrastructure and data systems sit inside the daily workflows of financial institutions.2 Importantly, no exchange business is identical. These four players operate niche near-monopolies in distinct areas, so competition between them is relatively limited (outside equities at least). Their different exposures, end markets and strengths allow us to hold differentiated businesses alongside each other in our global and international portfolios.
Not too hot, not too cold
Exchanges possess an attractive element of asymmetry. They benefit from activity and, by extension, a reasonable degree of market volatility. The current U.S./Israeli conflict with Iran, for example, has contributed to increased energy and fixed income trading volumes. That said, exchanges generally favour Goldilocks environments, neither too hot or too cold – in effect neither too stressed nor too calm. Some volatility supports trading activity, but exchanges ultimately depend on markets functioning effectively. Importantly, exchanges have become more resilient over time through broader income streams, greater asset diversification and less dependence on any single market dynamic than historically.
AI disruption or acceleration?
Over the past year, many exchanges have been drawn into broader investor concerns that artificial intelligence (AI) could disrupt data and software ecosystems. In our assessment, disruption risk appears relatively limited for core infrastructure businesses such as listings, trading, clearing and settlement. Exchanges offer an essential liquidity network and are central to price discovery and risk transfer.
For operators with larger analytics or workflow businesses outside the core exchanges, disruption risk may be somewhat higher. However, much of the underlying data is proprietary – particularly pricing data generated from their own trading venues – and cannot easily be replicated by agents in real time. Exchanges may ultimately benefit by monetising that data more effectively.
There are also potential opportunities to harness. A significant proportion of trading activity is already quantitatively driven, and wider AI adoption across financial markets could increase demand for data, analytics and trading activity. New AI tools may also support the development of new trading, arbitrage and risk management strategies.
Partnership models are also beginning to emerge. LSEG has had a long-standing partnership with Microsoft, while CME and Deutsche Börse have partnered with Alphabet. Such collaborations may help displace fears that large language models (LLMs) are seeking to replace incumbents; instead, they may provide the exchanges with another distribution avenue – and opportunity to monetise their data. It remains early, but markets appear a little more willing to take these considerations into account and differentiate between businesses. In our view, understanding these nuances matters, as does backing management teams that are proactively adapting and monetising AI.
The next phase of market infrastructure
Leading exchanges have repeatedly adapted without losing relevance. New technologies continue to create opportunities: trading may become increasingly digitised in less liquid asset classes; fund distribution continues to modernise; and blockchain and tokenisation could enable faster transactions, modernise processes such as clearing and settlement as well as expand participation and access. Recent U.S. regulatory approval of perpetual futures, popular in digital currencies and an attractive method of trading for retail investors particularly, saw an immediate derating of some exchanges. This is a development we will monitor, though our current analysis points to a likely greater use case in retail markets and we would question its suitability in institutional markets, where we believe the moat remains durable.
As regulations and technologies evolve, we believe exchanges’ strong network effects, combined with participants’ regulatory, security and legal requirements, should protect their moats. The exchanges have already been taking steps to invest in innovation: for instance, exploring blockchain technology to help clients manage collateral more efficiently, while NYSE has announced a tokenised securities platform. This sits alongside deeper liquidity and ongoing growth in existing products and markets – for example, futures volumes continue to expand globally.
Throughout their history, successful exchanges have absorbed technological change rather than been displaced by it. As we look ahead, we believe new technologies are more likely to expand the ecosystems of leading exchanges than undermine them. Exchanges remain the essential plumbing of global financial markets, operating venues for market participants to transact, access liquidity and manage risk. Asset class trends may change, market participants may win or lose, and volatility may rise or fall, but the critical infrastructure enabling those transactions should continue to collect the tolls.
1 Source: Factset, 2026 ROOCE.
2 Source: company reports, International Equity Team analysis. At the time of writing, ICE and CME Group are held in our global portfolios and Deutsche Börse and LSEG in our international portfolios.
Risk Considerations
There is no assurance that a portfolio will achieve its investment objective. Portfolios are subject to market risk, which is the possibility that the market value of securities owned by the portfolio will decline. Market values can change daily due to economic and other events (e.g. natural disasters, health crises, terrorism, conflicts and social unrest) that affect markets, countries, companies or governments. It is difficult to predict the timing, duration, and potential adverse effects (e.g. portfolio liquidity) of events. Accordingly, you can lose money investing in this strategy. Please be aware that this strategy may be subject to certain additional risks. Changes in the worldwide economy, consumer spending, competition, demographics and consumer preferences, government regulation and economic conditions may adversely affect global franchise companies and may negatively impact the strategy to a greater extent than if the strategy’s assets were invested in a wider variety of companies. In general, equity securities’ values also fluctuate in response to activities specific to a company. Investments in foreign markets entail special risks such as currency, political, economic, and market risks. Stocks of small- and mid-capitalisation companies carry special risks, such as limited product lines, markets and financial resources, and greater market volatility than securities of larger, more established companies. The risks of investing in emerging market countries are greater than risks associated with investments in foreign developed markets. Derivative instruments may disproportionately increase losses and have a significant impact on performance. They also may be subject to counterparty, liquidity, valuation, correlation and market risks. Illiquid securities may be more difficult to sell and value than publicly traded securities (liquidity risk). Non-diversified portfolios often invest in a more limited number of issuers. As such, changes in the financial condition or market value of a single issuer may cause greater volatility. ESG strategies that incorporate impact investing and/or Environmental, Social and Governance (ESG) factors could result in relative investment performance deviating from other strategies or broad market benchmarks, depending on whether such sectors or investments are in or out of favor in the market. As a result, there is no assurance ESG strategies could result in more favorable investment performance.
IMPORTANT INFORMATION
There is no guarantee that any investment strategy will work under all market conditions, and each investor should evaluate their ability to invest for the long-term, especially during periods of downturn in the market.
A separately managed account may not be appropriate for all investors. Separate accounts managed according to the particular Strategy may include securities that may not necessarily track the performance of a particular index. A minimum asset level is required.
For important information about the investment managers, please refer to Form ADV Part 2.
The views and opinions and/or analysis expressed are those of the author or the investment team as of the date of preparation of this material and are subject to change at any time without notice due to market or economic conditions and may not necessarily come to pass. Furthermore, the views will not be updated or otherwise revised to reflect information that subsequently becomes available or circumstances existing, or changes occurring, after the date of publication. The views expressed do not reflect the opinions of all investment personnel at Morgan Stanley Investment Management (MSIM) and its subsidiaries and affiliates (collectively “the Firm”), and may not be reflected in all the strategies and products that the Firm offers.
Forecasts and/or estimates provided herein are subject to change and may not actually come to pass. Information regarding expected market returns and market outlooks is based on the research, analysis and opinions of the authors or the investment team. These conclusions are speculative in nature, may not come to pass and are not intended to predict the future performance of any specific strategy or product the Firm offers. Future results may differ significantly depending on factors such as changes in securities or financial markets or general economic conditions.
This material has been prepared on the basis of publicly available information, internally developed data and other third-party sources believed to be reliable. However, no assurances are provided regarding the reliability of such information and the Firm has not sought to independently verify information taken from public and third-party sources.
This material is a general communication, which is not impartial and all information provided has been prepared solely for informational and educational purposes and does not constitute an offer or a recommendation to buy or sell any particular security or to adopt any specific investment strategy. The information herein has not been based on a consideration of any individual investor circumstances and is not investment advice, nor should it be construed in any way as tax, accounting, legal or regulatory advice. To that end, investors should seek independent legal and financial advice, including advice as to tax consequences, before making any investment decision.
Charts and graphs provided herein are for illustrative purposes only. Past performance is no guarantee of future results.
The indexes are unmanaged and do not include any expenses, fees or sales charges. It is not possible to invest directly in an index. Any index referred to herein is the intellectual property (including registered trademarks) of the applicable licensor. Any product based on an index is in no way sponsored, endorsed, sold or promoted by the applicable licensor and it shall not have any liability with respect thereto.
This material is not a product of Morgan Stanley’s Research Department and should not be regarded as a research material or a recommendation. The Firm has not authorised financial intermediaries to use and to distribute this material, unless such use and distribution is made in accordance with applicable law and regulation. Additionally, financial intermediaries are required to satisfy themselves that the information in this material is appropriate for any person to whom they provide this material in view of that person’s circumstances and purpose. The Firm shall not be liable for, and accepts no liability for, the use or misuse of this material by any such financial intermediary.
This material may be translated into other languages. Where such a translation is made this English version remains definitive. If there are any discrepancies between the English version and any version of this material in another language, the English version shall prevail.
The whole or any part of this material may not be directly or indirectly reproduced, copied, modified, used to create a derivative work, performed, displayed, published, posted, licensed, framed, distributed or transmitted or any of its contents disclosed to third parties without the Firm’s express written consent. This material may not be linked to unless such hyperlink is for personal and non-commercial use. All information contained herein is proprietary and is protected under copyright and other applicable law.
Morgan Stanley Investment Management is the asset management division of Morgan Stanley.
DISTRIBUTION
This material is only intended for and will only be distributed to persons resident in jurisdictions where such distribution or availability would not be contrary to local laws or regulations.
MSIM, the asset management division of Morgan Stanley (NYSE: MS), and its affiliates have arrangements in place to market each other’s products and services. Each MSIM affiliate is regulated as appropriate in the jurisdiction it operates. MSIM’s affiliates are: Eaton Vance Management (International) Limited, Eaton Vance Advisers
International Ltd, Calvert Research and Management, Eaton Vance Management, Parametric Portfolio Associates LLC, and Atlanta Capital Management LLC.
This material has been issued by any one or more of the following entities:
EMEA
This material is for Professional Clients/Accredited Investors only.
In the EU, MSIM and Eaton Vance materials are issued by MSIM Fund Management (Ireland) Limited (“FMIL”). FMIL is regulated by the Central Bank of Ireland and is incorporated in Ireland as a private company limited by shares with company registration number 616661 and has its registered address at 24-26 City Quay, Dublin 2, DO2 NY19, Ireland.
Outside the EU, MSIM materials are issued by Morgan Stanley Investment Management Limited (MSIM Ltd) is authorised and regulated by the Financial Conduct Authority. Registered in England. Registered No. 1981121. Registered Office: 25 Cabot Square, Canary Wharf, London E14 4QA.
In Switzerland, MSIM materials are issued by Morgan Stanley & Co. International plc, London (Zurich Branch) Authorised and regulated by the Eidgenössische Finanzmarktaufsicht (“FINMA”). Registered Office: Beethovenstrasse 33, 8002 Zurich, Switzerland.
Outside the US and EU, Eaton Vance materials are issued by Eaton Vance Management (International) Limited (“EVMI”) 125 Old Broad Street, London, EC2N 1AR, UK, which is authorised and regulated in the United Kingdom by the Financial Conduct Authority.
Italy: MSIM FMIL (Milan Branch), (Sede Secondaria di Milano) Palazzo Serbelloni Corso Venezia, 16 20121 Milano, Italy. The Netherlands: MSIM FMIL (Amsterdam Branch), Rembrandt Tower, 11th Floor Amstelplein 1 1096HA, Netherlands. France: MSIM FMIL (Paris Branch), 61 rue de Monceau 75008 Paris, France. Spain: MSIM FMIL (Madrid Branch), Calle Serrano 55, 28006, Madrid, Spain. Germany: MSIM FMIL Frankfurt Branch, Große Gallusstraße 18, 60312 Frankfurt am Main, Germany (Gattung: Zweigniederlassung (FDI) gem. § 53b KWG). Denmark: MSIM FMIL (Copenhagen Branch), Gorrissen Federspiel, Axel Towers, Axeltorv2, 1609 Copenhagen V, Denmark.
MIDDLE EAST
Dubai: MSIM Ltd (Representative Office, Unit Precinct 3-7th Floor-Unit 701 and 702, Level 7, Gate Precinct Building 3, Dubai International Financial Centre, Dubai, 506501, United Arab Emirates. Telephone: +97 (0)14 709 7158). This document is distributed in the Dubai International Financial Centre by Morgan Stanley Investment Management Limited (Representative Office), an entity regulated by the Dubai Financial Services Authority (“DFSA”). It is intended for use by professional clients and market counterparties only. This document is not intended for distribution to retail clients, and retail clients should not act upon the information contained in this document. This document relates to a financial product which is not subject to any form of regulation or approval by the DFSA. The DFSA has no responsibility for reviewing or verifying any documents in connection with this financial product. Accordingly, the DFSA has not approved this document or any other associated documents nor taken any steps to verify the information set out in this document, and has no responsibility for it. The financial product to which this document relates may be illiquid and/ or subject to restrictions on its resale or transfer. Prospective purchasers should conduct their own due diligence on the financial product. If you do not understand the contents of this document, you should consult an authorised financial adviser.
U.S.
NOT FDIC INSURED. OFFER NO BANK GUARANTEE. MAY LOSE VALUE. NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY. NOT A DEPOSIT.
LATIN AMERICA (BRAZIL, CHILE COLOMBIA, MEXICO, PERU, AND URUGUAY)
This material is for use with an institutional investor or a qualified investor only. All information contained herein is confidential and is for the exclusive use and review of the intended addressee, and may not be passed on to any third party. This material is provided for informational purposes only and does not constitute a public offering, solicitation or recommendation to buy or sell for any product, service, security and/or strategy. A decision to invest should only be made after reading the strategy documentation and conducting in-depth and independent due diligence.
ASIA PACIFIC
Hong Kong: This material is disseminated by Morgan Stanley Asia Limited for use in Hong Kong and shall only be made available to “professional investors” as defined under the Securities and Futures Ordinance of Hong Kong (Cap 571). The contents of this material have not been reviewed nor approved by any regulatory authority including the Securities and Futures Commission in Hong Kong. Accordingly, save where an exemption is available under the relevant law, this material shall not be issued, circulated, distributed, directed at, or made available to, the public in Hong Kong. Singapore: This material is disseminated by Morgan Stanley Investment Management Company and should not be considered to be the subject of an invitation for subscription or purchase, whether directly or indirectly, to the public or any member of the public in Singapore other than (i) to an institutional investor under section 304 of the Securities and Futures Act, Chapter 289 of Singapore (“SFA”); (ii) to a “relevant person” (which includes an accredited investor) pursuant to section 305 of the SFA, and such distribution is in accordance with the conditions specified in section 305 of the SFA; or (iii) otherwise pursuant to, and in accordance with the conditions of, any other applicable provision of the SFA. This publication has not been reviewed by the Monetary Authority of Singapore. Australia: This material is provided by Morgan Stanley Investment Management (Australia) Pty Ltd ABN 22122040037, AFSL No. 314182 and its affiliates and does not constitute an offer of interests. Morgan Stanley Investment Management (Australia) Pty Limited arranges for MSIM affiliates to provide financial services to Australian wholesale clients. Interests will only be offered in circumstances under which no disclosure is required under the Corporations Act 2001 (Cth) (the “Corporations Act”). Any offer of interests will not purport to be an offer of interests in circumstances under which disclosure is required under the Corporations Act and will only be made to persons who qualify as a “wholesale client” (as defined in the Corporations Act). This material will not be lodged with the Australian Securities and Investments Commission.
JAPAN
For professional investors, this material is circulated or distributed for informational purposes only. For those who are not professional investors, this material is provided in relation to Morgan Stanley Investment Management (Japan) Co., Ltd. (“MSIMJ”)’s business with respect to discretionary investment management agreements (“IMA”) and investment advisory agreements (“IAA”). This is not for the purpose of a recommendation or solicitation of transactions or offers any particular financial instruments. Under an IMA, with respect to management of assets of a client, the client prescribes basic management policies in advance and commissions MSIMJ to make all investment decisions based on an analysis of the value, etc. of the securities, and MSIMJ accepts such commission. The client shall delegate to MSIMJ the authorities necessary for making investment. MSIMJ exercises the delegated authorities based on investment decisions of MSIMJ, and the client shall not make individual instructions. All investment profits and losses belong to the clients; principal is not guaranteed. Please consider the investment objectives and nature of risks before investing. As an investment advisory fee for an IAA or an IMA, the amount of assets subject to the contract multiplied by a certain rate (the upper limit is 2.20% per annum (including tax)) shall be incurred in proportion to the contract period. For some strategies, a contingency fee may be incurred in addition to the fee mentioned above. Indirect charges also may be incurred, such as brokerage commissions for incorporated securities. Since these charges and expenses are different depending on a contract and other factors, MSIMJ cannot present the rates, upper limits, etc. in advance. All clients should read the Documents Provided Prior to the Conclusion of a Contract carefully before executing an agreement. This material is disseminated in Japan by MSIMJ, Registered No. 410 (Director of Kanto Local Finance Bureau (Financial Instruments Firms)), Membership: the Japan Securities Dealers Association, TheInvestment Trusts Association, Japan, the Japan Investment Advisers Association and the Type II Financial Instruments Firms Association.