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A Drilldown on the Internet User/Usage Ecosystem Framework
This report provides the drilldown
detail of the 24 (annual and quarterly) metrics from the 32 companies
represented in our recently launched Internet User/Usage Ecosystem Framework.
We also highlight other basic growth stats related to Internet trends.
This report is part of a five-part
series. Our Framework was Launched on 1/24/01 ... Our intent was to determine
the basics of the health, growth and direction of the Internet. We believe
we have created the best one-stop shop for determining Internet user/usage
growth rates. This report will be updated quarterly as new data become
available.
For CQ4, Internet user and usage
growth continued to be robust, though slowing. The median Y/Y Internet
core usage-to-user growth multiplier was 1.11, vs. 2.28 in CQ3. But, the
decline was mainly skewed by a continued acceleration in Cisco’s LAN port
sales (up 110% Y/Y in CQ4, vs. a 75% rise in CQ3), making the multiplier
understated in our opinion. We believe Internet usage growth continues
to outpace user growth by almost two times.
Specifically for CQ4:00, Y/Y user
growth reflected a median increase of 110% compared with 75% in CQ3.
CQ4 Y/Y usage growth reflected a median increase of 122% compared with
148% in CQ3. Of the 23 quarterly metrics, 36% experienced an increase
in Q/Q growth, while 55% saw a decrease in the rate of growth Q/Q. 9%
were unchanged.
On a go-forward basis, we continue
to believe that Internet user and usage growth (especially outside the
U.S.) will remain strong, but will support slower rates of growth. While
the slowing economy has clearly impacted Internet-related purchases (from
advertising space to routers), to date, we haven’t seen any signs indicating
that Internet user and usage growth is being impacted.
A Drilldown on the Internet User/Usage Ecosystem Framework Part 1 of 1 (56 pages)
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