Formed in the aftermath of Tuesday, September 11, 2001, Tuesday's Children is a response and recovery organization that supports youth, families, and communities impacted by terrorism and traumatic loss.
"The quality of the information provided by the Morgan Stanley team throughout the 2017 Strategy Challenge was not something that we would ever have the capacity to deliver," said Liz Zirkle, Director of Military Initiatives at Tuesday's Children. "The team turned what we gave them into actual action plans, and we have already started implementing their ideas."
The team working with Tuesday's Children provided guidance on how they should expand their Military Families Initiative geographically.
Save the Children gives children in the UK and around the world a healthy start in life, the opportunity to learn and protection from harm.
"Save the Children will benefit tremendously from the efforts of the team from Morgan Stanley," said Nicola Marshall, Deputy Director at Save the Children UK. "The energy and enthusiasm with which they approached the challenge was admirable, and we look forward to putting their hard work into practice."
The team working with Save the Children developed an ambitious strategy around the charity's vision to build the most effective business model to grow its parental engagement program in the United Kingdom.
The Andrew Goodman Foundation is an organization working to deliver on its mission to ensure that young voices and votes are a powerful force in our democracy.
"The Morgan Stanley Strategy Challenge transformed our thinking on expansion. Rather than operating in an intuitive and opportunistic mode, we now have a well-researched roadmap with which to chart our course," said Sylvia Golbin-Goodman, Executive Director of The Andrew Goodman Foundation.
The Andrew Goodman Foundation challenged the Morgan Stanley team to determine which growth model and campus selection approach the organization should pursue to expand its Vote Everywhere program.
The Andrew Goodman Foundation 2016 US Strategy Challenge Winner
NSPCC helps children who have been abused to rebuild their lives, protects children at risk, and finds the best ways of preventing child abuse.
We were amazed at how quickly [our Morgan Stanley Team] got their heads around the issue. They met with all the key stakeholders within NSPCC, as well as stakeholders externally. They worked very effectively as a coherent team and communicated with us regularly throughout the process. We were really pleased with the approach that they took and the way in which they engaged and kept us informed about the progress of their work... The work they did in 8 weeks would have taken us up to a year to achieve, given our resources. This means that we can get out there and start helping children so much more quickly, who are in dire need of support. Jon Brown, Head of Development and Impact, NSPCC
NSPCC challenged the Morgan Stanley team to develop an ambitious strategy around the charity’s vision to expand its Letting the Future In play therapy program for sexually abused boys and girls.
Rays of Sunshine is a national charity, whose mission is to brighten up the lives of seriously and terminally ill children by granting wishes for them and their families.
"The past eight weeks have been a fantastic experience for Rays of Sunshine and we have thoroughly enjoyed working alongside the team from Morgan Stanley. Their thoughtful analysis and findings are going to make a big difference in our efforts to enhance the service we provide seriously and terminally ill children," said Jane Sharpe, CEO of Rays of Sunshine.
Rays of Sunshine Winning Team with Mandy DeFilippo (MD advisor) and David Russell (judge).
Rays of Sunshine 2015 UK Strategy Challenge Joint Winner
ThinkForward helps the most vulnerable young people in the UK navigate the transition from school to work, providing highly trained coaches to guide and support them.
Kevin Munday, Managing Director of ThinkForward added "On behalf of ThinkForward I want to say a big thank you to the team. We believe the Morgan Stanley Strategy Challenge showcases a new era of partnership between the private sector and charities, and we look forward to building on the foundations set out during the challenge."
ThinkForward Winning Team with Ciaran O'Flynn (MD advisor) and David Russell (judge).
Think Forward 2015 UK Strategy Challenge Joint Winner
The Headstrong Project helps post- 9/11 combat veterans recover from post-traumatic stress disorder (PTSD) and related conditions.
"Before the Strategy Challenge, I knew we would expand into a new city, but we weren't sure exactly where or when we'd be able to", said Zachary Iscol, CEO and Executive Director of The Headstrong Project and a Veteran himself. “With the help of the Morgan Stanley team, we know we are ready to help serve veterans suffering from PTSD in the San Diego area, have an action plan to do so, and this isn't months or years away - we're going to be able to put this into action in mere weeks."
The Headstrong Project challenged its Morgan Stanley team to evaluate whether the organization should expand to another city. After extensive analysis, the Morgan Stanley team recommended expansion to San Diego, and presented an implementation plan for the coming year.
The Headstrong Project 2015 US Strategy Challenge Winner
AFSP is exclusively dedicated to understanding and preventing suicide through research, education and advocacy. The organization brings together people across communities to better understand the causes of suicide and the interventions that help prevent it.
"It was an honor to participate in the Morgan Stanley Strategy Challenge. We entered the Challenge looking for a fresh perspective and new approach to scaling a signature AFSP screening program, and we are so pleased with the outcome. Our Morgan Stanley team delivered an actionable plan to tackle the program's strategic issues with business acumen and personal enthusiasm throughout the project. We now have a clear path for moving forward."
The Morgan Stanley team working with AFSP developed a cost-effective way to scale the program, recommending that AFSP partner with employee-assistance programs to implement the screening tool into the EAP offerings to corporations instead of having the organization market the tool on their own.
American Foundation for Suicide Prevention 2014 US Strategy Challenge Winner
Community Links seeks to tackle the causes and consequences of social exclusion in East London by raising aspirations for a better life, reducing poverty, extending opportunities in education and employment and building a stronger community.
"We have enjoyed thoroughly working with the team from Morgan Stanley and welcoming them into our organization. Their analysis and findings are going to help tremendously in our efforts to expand into the borough of Waltham Forest. The Morgan Stanley Strategy Challenge highlights an important new relationship being developed between charities and the private sector, and we look forward to continuing to be a part of this important initiative."
The Morgan Stanley team working with Community Links developed a strategy and operating model for growth that will help to effectively expand the charity's services into a new borough in East London.
Community Links 2014 UK Strategy Challenge Winner
Bring Me a Book
Bring Me A Book (BMAB) envisions a world in which all children can read and succeed, and works to strengthen the language and literacy skills of the growing number of California's underserved children. In its 15 year history, BMAB has served over 500,000 children, parents and teachers through its Bookcase Library Program, First Teacher Workshop parent trainings, and Take Home Books program. Should BMAB expand its book access programs through digital media?
"The Morgan Stanley Strategy Challenge Team delivered on the promise to provide outstanding strategic advice to Bring Me A Book. The team not only answered our strategic question but they made a personal investment of time and energy in our organization that made all the difference," said Mialisa Bonta, Executive Director, Bring Me A Book. "Bring Me A Book is walking away from this experience with a blueprint for our future work that we believe is game changing in the field of early literacy. We now have an actionable plan that has all of the components for success."
The Morgan Stanley team working with Bring Me A Book developed an ambitious expansion of its book access programs through digital media, utilizing new technology and related training and support of parents and caregivers.
Bring Me a Book 2013 Strategy Challenge Winner
Union Settlement Association
Union Settlement Association is an on-the-ground resource for East Harlem residents of all ages, and a strong advocate for the needs of underserved communities. Since opening its doors in 1895, Union Settlement has brought education, wellness and community-building programs to the people of East Harlem.
"We will be moving immediately to implement the Strategy Challenge recommendations, which will allow us to bring our vital English language instruction to hundreds of additional East Harlem residents. This will lead to better jobs, greater opportunities, and will have a transformational impact on their lives."
- David Nocenti, Executive Director, Union Settlement Association."
The Morgan Stanley team working with Union Settlement Association created an innovative approach to significantly expand enrollment for the nonprofit's English as a Second Language program and to address the large unmet need for these services.
Union Settlement Association 2012 Strategy Challenge Winner
Women's Initiative for Self Employment
The mission of Women's Initiative for Self Employment is to build the entrepreneurial capacity of low-income women to overcome social and economic barriers and achieve self-sufficiency.
"Taking businesses to scale is exciting - but potentially dangerous - so having Morgan Stanley experts providing us with the triggers and the safe pathway to achieve that scale was invaluable, and will lead to thousands of women finding economic security as well as job creation when our country needs it the most."
- Julie Castro Abrams, CEO, Women's Initiative
The Morgan Stanley team worked with Women's Initiative to determine how the organization could best prepare itself for its desire to expand. The team provided the organization with key financial and organizational benchmarks it needs to achieve to prepare itself for growth beyond the San Francisco Bay area.
Women's Initiative for Self Employment 2011 Strategy Challenge Winner
Pro Mujer is a women's microfinance organization that provides women in Latin America with financial services, healthcare, and training to lift themselves out of poverty.
"They have given us a tool flexible and powerful enough to apply to this issue in microfinance, as well as to other strategic questions, such as healthcare for women in Latin America."
- Chief Financial Officer, Pro Mujer, Jenny Hourihan
The Morgan Stanley team working with Pro Mujer developed a sophisticated analytical model for the organization to evaluate and prioritize country options for international expansion, concluding that Colombia is an attractive expansion opportunity.
Pro Mujer 2010 Strategy Challenge Winner
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