Asia Prime brokerage has won 33 percent of the Asian hedge-fund assets under management, leapfrogging the nearest rival, according to numbers from the most recent AsiaHedge study. Over the four years since the study was last performed, Morgan Stanley has moved clearly into the lead in delivering hedge-fund services across Asia.

In addition to having the largest market share at a third of the Asian hedge fund market, Morgan Stanley:

• leads or equals in market share in every region other than Japan
• has market share in Hong Kong of nearly double the nearest competitor
• has market share in Europe (of Asian hedge funds) of more than double the nearest competitor
• leads over nearest competitor in Australia
• has halved the gap to the nearest competitor in Japan
• has achieved eight-fold growth in four years versus 4.4-fold growth of the nearest competitor

Morgan Stanley opened prime brokerage offices in Sydney and Singapore last year, adding to the established offices in Hong Kong and Japan.

This achievement continues an extended multi-award-winning period for the business:
• in June 2007, Thompson-Extel award for best European prime broker
• in March 2007, Global Custodian's award for best global prime broker for the second year running
• in December 2006, Asian Investor's best Asian prime broker for the second year running
• in September 2006, Institutional Investor's Alpha magazine's best global prime broker award for the second year running
• also in September 2006, ISF's best borrower for the sixth year running
• in August 2006, the Albourne awards for best prime broker